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The way people pick a bar has changed. They scroll first.

Your bar deserves a feed people actually watch.

I come to your place, film it, and show Vegas the magic of your bar or restaurant. You keep doing what you do best: pouring the drinks and serving the food people come back for.

  • Las Vegas
  • bars & restaurants
  • from $750/mo

Get a free social audit

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No pitch deck, no pressure. Just a quick look at your page and a call.

Locals bars can go viral too

A few reels I made for The Tavern on Rainbow, a locals bar in Las Vegas.

  • 488Kviews

    “In this life you will find a bar where the bartender knows your order before you even sit down…”

    The Tavern on Rainbow

  • 475Kviews · 17.6K likes · 428 shares

    “When one of your regulars misses their scheduled drinking time… and you start wondering if they're okay.”

    The Tavern on Rainbow

  • 155Kviews · 5.2K likes · 3.1K shares

    “In this life there will be a local bar you become a regular at. It is very important you find that bar.”

    The Tavern on Rainbow

Real reels from real Vegas spots. Tap one to watch.

Instagram insights for a Tavern on Rainbow reel showing 488K viewsInstagram insights for a Tavern on Rainbow reel showing 475K viewsInstagram insights for a Tavern on Rainbow reel showing 155K views
Screenshots from the Tavern on Rainbow account

Places I post for

  • The bar at The Tavern on Rainbow with pressed-tin ceiling and TVs

    The Tavern on Rainbow

    Locals bar. Reels about regulars, bartenders, and the bar you call yours.

  • Pinup model posing with a classic car at the Omelet House car show

    Omelet House 50's Diner

    50s breakfast diner. Classic car show coverage, pinup staff shoots, and a Meet the Staff reel.

How it works

Three steps. Only the first one takes any of your time.

  1. We talk

    Tell me about your place, your specials, and your slow nights, and we pick a package.

  2. Content day

    I come to your bar on a scheduled day and film the drinks, the food, the staff and the room.

  3. I post, you pour

    Captions, posts and stories for your Tuesday special go up every week while you run your bar.

Pick your package

Monthly plans. Every one includes content days at your place and posting done for you.

  • Starter Package

    $750/month

    Great if you want to stay active online and consistently keep your business in front of customers.

    • 4-7 posts per week (mix of reels, photo posts, promo graphics, or flyers, not all reels)
    • Caption writing + posting
    • Weekly story posting for specials, promos, reminders, etc.
    • 2 content days per month (up to 2 hours for filming/photos)
    • Instagram + Facebook management / light TikTok
    • Basic comment / message monitoring
    Start with Starter
  • Most popular

    Growth Package

    $950/month

    Best for businesses wanting more consistency, engagement, and stronger visibility.

    • 7-10 posts per week (mix of reels, photos, flyers, promo content, trending content)
    • Story posting throughout the week
    • Promo graphics for specials/events
    • Caption writing + posting
    • 3 content days per month
    • Basic engagement support
    • Instagram + Facebook management + medium TikTok
    Go with Growth

  • Full Growth Package

    $1,200/month

    For businesses wanting to go all in and stay super active online.

    • 10-14 posts per week (mix of reels, photos, promos, trending content, etc.)
    • Frequent story posting
    • Promo/event content
    • Community engagement support
    • 4 content days per month
    • Instagram, Facebook + heavy TikTok
    • Monthly planning / strategy check-in
    Go all in
Caprice Laurelle, founder of Laurelle Socials

Hi, I'm Caprice

I love a good locals bar, and I think the best ones deserve to be seen. When I take on a place, I show up like a regular would. I learn the bartenders' names, I know what the Tuesday special is, and I film what actually makes people want to walk in.

Then I do the part nobody has time for. I edit the reels, write the captions, post on schedule, put your specials and events in stories, and keep an eye on the comments. You stop feeling guilty about posting, and your page finally looks as good as your place.

Questions owners ask

How do content days work?

We pick a day and time that works for your place, usually when it looks and feels like itself. I show up, film and shoot for a couple of hours, and stay out of your staff's way. That footage turns into your posts and stories for the next few weeks.

Do I have to be on camera?

Nope. Some owners love it, some would rather hide in the back office. Your bartenders, your regulars, your food and your room can carry the whole thing. We go with whatever feels right for you.

What do you need from me?

Access to your accounts, a heads up on your specials and events, and a time for content days. That's about it. You run your place, I handle the posting.

How fast can we start?

Usually pretty quick. We talk, pick a package, and book your first content day. Packages are monthly, and we settle the details on the call.

Do you only work with bars?

Bars and restaurants come first, that's what I know best. I work with other local businesses too, on and off the Strip. If you're not sure you're a fit, just ask.

Which platforms do you post on?

Instagram and Facebook on every package, plus TikTok. Starter gets light TikTok, Growth gets more, and Full Growth goes heavy on it.

Ready for people to see your place?

Send me your info and I'll take a look at your page for free.

Get a free social auditText Caprice